Flipkart eyes 40% share of India's phone market

Flipkart eyes 40% share of India's phone market

Both the companies have signed an MOU that will make Flipkart the exclusive distributor of Asus products - preferably smartphones - for the next few years. Flipkart has joined hands with Taiwanese smartphone manufacturer Asus to co-create products and bring the latest technology suitable for Indian needs. Inc42 earlier reported that if Walmart wants to do much business with Flipkart, it will have to first work out a deal with eBay, which had invested $500 Mn in Flipkart in October 2017.

Walmart is ready to pay $10-12 billion for acquiring 51% stake in Flipkart, and this is a big amount - They will seek complete control over all merchandise, and brand names associated with Flipkart. The phone will become official next week on April 23. The smartphone is powered by Qualcomm's Snapdragon 430 processor paired with Adreno 505 GPU for graphics.

For photography, the smartphone sports a dual-camera setup at the rear which is a combination of 16-megapixel and 5-megapixel sensors. Asus Zenfone Max Pro is fuelled by a 5,000mAh battery, and runs Android 7.0 Nougat with ZenUI on top. Under the partnership, Asus will launch a slew of products via Flipkart.

LeBron James being sued for ripping off 'Shop Talk' show idea
Adventure Enterprises is also suing James' business partner, Maverick Carter , the CEO of UNINTERRUPTED, according to TMZ Sports . In the lawsuit, Adventure Enterprises says it pitched James on the idea and had several discussions with Uninterrupted.

We will keep you updated, as Flipkart announces their partnership today. The website states, "A big new phone launch, a big new brand and an innovative value added service". But there will be a new product soon. This newly renewed partnership will start on April 23 (next Monday) with the launch of the Zenfone Max Pro M1.

As the Flipkart-Walmart deal nears a close, several key shareholders in Flipkart have reportedly agreed to sell their stakes in the ecommerce major to Walmart. In the process, it "wants to add the next 100 million smartphone users by 2020 to the current 330 million base". The Japanese strategic investor and the biggest shareholder in Flipkart is holding out of the deal as it seeks a better price. However, regulatory hassles may play party pooper here - after all, given the dominant market share the two entities have in the ecommerce space, any Flipkart-Amazon deal is sure to face close scrutiny of the Competition Commission of India. We have achieved 60 percent growth in the mobile phone category, compared to an industry growth of 14 percent.

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